About

About Generations
Electronics & Allied

1993

Born in 1993 as a humble video library in Kitui town, Generations Electronics has blossomed into a dynamic medium-sized organization, spreading its roots across Eastern, Nairobi, coastal and Mount Kenya regions.

2003

Our journey of growth and success is marked by milestones, from becoming the trusted distributor of Kencell products in 2003, evolving through Celtel and Zain. Along the way, we've garnered accolades including Best FMCG Distributor, Regional Distributor of the Year, and recognition from leading mobile phone manufacturers like Samsung, Tecno, Xiaomi, Infinix, Itel, Oppo, Vivo, Neon Ray and also Buy Now Pay later Partners i.e. Watu Simu, Wabeh and Easy buy.

2007

Our story doesn't end there. In 2007, we expanded our horizons by partnering with Safaricom, earning accolades such as Best Distribution Model and Most Promising Safaricom Dealer. Our commitment to excellence and innovation has made us a Platinum Safaricom dealer and a household name in the electronics retail industry.

Our Team

At Generations Electronics, our team is our greatest asset. We pride ourselves on recruiting, training, and retaining talented individuals who embody the values of performance, teamwork, and integrity. As a top 5 retailer for every major smartphone brand in Kenya, we offer a wide range of products and services, from smartphones and laptops to household appliances and connectivity solutions.

What truly sets us apart is our unwavering dedication to customer satisfaction. We don’t just sell products; we provide an immersive retail experience and rigorous after-sales support, ensuring that every customer finds absolute contentment and a vivid understanding of their options.

Join us at Generations Electronics, where the possibilities are limitless, and your satisfaction is guaranteed.

Vision

To be the benchmark and market leader in all aspects of telecommunications in East and Central Africa by 2030.

Mission

Empower customers with delightfully memorable experiences, igniting their loyalty and dedication.
Elevate employees by fostering a safe, productive, enjoyable, and fulfilling workplace, offering a transformative journey of growth and lifelong impact
Empower partners through our commitment to excellence, reliability, and consistently exceeding expectations.
To be an integrated force for good and source of pride to the community.